From Wayfinding to Wall Murals: The Impact of Indoor Signs and Graphics

A well-executed mix of indoor signs and graphics can make a big difference in business profitability. From reinforcing intuitive wayfinding to encouraging crew safety, this type of signage helps keep operations running smoothly. The right mix of indoor signs can also enhance branding, promote products and create a specific atmosphere or experience for guests, customers or clients.

Murals for walls are a unique, versatile and effective way to make a big impact in any space. These large-format images cover the entire wall and can be fabricated with nearly any image, artwork, design or branding, giving businesses an opportunity to create a custom look that reflects their brand identity. Often installed in high-traffic areas like lobbies, they can help orient visitors or provide a visual experience that will set the tone for a particular space.

In addition to their aesthetics, these sign products are also powerful educational tools for corporate spaces. For instance, professional offices can use wall murals to display a company history or timeline, business infographics and product specifications. This can build a stronger bond with employees while sharing vital information with visitors and potential clients.

Retail establishments and restaurants are another popular area for these types of interior signs. These types of indoor signs and graphics are normally more focused on promoting or highlighting products rather than reinforcing branding, but that doesn’t mean brands don’t play a big role in their messaging. For example, a restaurant could feature a wall mural that pays tribute to jazz legends Count Basie and Charlie “Bird” Parker in Kansas City, or a retail store could use a wall-size photo of a fashion runway to showcase their latest collection.

Other examples of effective interior signage include directional signs that can be used to show employees and visitors the location of departments or services, health and safety reminders such as handwashing guidelines in restrooms or social distancing markers for health and safety protocols, temporary event banners highlighting sponsors, or a wall of recognition where outstanding employees are honored for their contributions. These type of indoor signs can help reinforce business objectives, increase team morale and create a workplace environment that people enjoy working in.

The right blend of indoor signs will have a huge impact on your business, so it’s important to work with the best sign company in Corpus Christi. Corpus Christi Sign Company LLC skilled technicians will provide guidance, assistance and support for all your interior signage needs. We offer a seamless sign buying experience, enabling you to create a space that perfectly tells your company’s story. Contact us today to learn more about our comprehensive range of products and services.

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